营销

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Consumer preferences for eco-friendly products are driving companies to adopt sustainable practices

消费者对环保产品的偏好正促使企业采取可持续 practices。

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The cost of living in major cities has increased significantly over the past decade

过去十年，主要城市的生活成本显著上升。

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product development

phr. 产品研制

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Effective product development requires a deep understanding of market needs

有效的产品研制需要对市场需求有深刻理解。

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Digital technology has transformed the way people communicate and access information

数字技术已经改变了人们沟通和获取信息的方式。

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Efficient distribution of resources is crucial for addressing global poverty

资源的有效分配对解决全球贫困问题至关重要。

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end user

phr. 终端用户

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Designers must consider the end user's experience when creating new products

设计师在创造新产品时必须考虑终端用户的体验。

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A company's brand image can influence consumer trust and loyalty

公司的品牌形象会影响消费者的信任和忠诚度。

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Food labels provide essential information about ingredients and nutritional values

食品标签提供有关成分和营养价值的必要信息。

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The company plans to launch a new line of electric vehicles next month

该公司计划下个月推出新系列电动汽车。

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market research

phr. 市场研究；市场调查

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Market research helps businesses identify trends and make informed decisions

市场研究帮助企业识别趋势并做出明智决策。

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Online shopping has become increasingly popular due to its convenience

由于便捷性，网上购物越来越受欢迎。

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Sustainable packaging solutions are gaining traction to reduce environmental waste

可持续包装解决方案因减少环境废弃物而越来越受欢迎。

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The company's new product combines innovation with user-friendly design

该公司的新产品将创新与易用设计相结合。

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public relations

phr. 公共关系

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Good public relations are essential for maintaining a positive corporate reputation

良好的公共关系对维护积极的企业声誉至关重要。

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Registered trademarks offer legal protection for a company's brand identity

注册商标为公司的品牌标识提供法律保护。

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Sports events often have sponsors who provide funding in exchange for advertising

体育赛事通常有赞助商，他们提供资金以换取广告机会。

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The trademark symbol ensures that a company's logo is legally protected

商标符号确保公司的标志受到法律保护。

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Buyers are increasingly prioritizing quality over price in luxury markets

在奢侈品市场，买主越来越优先考虑质量而非价格。

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Sellers on e-commerce platforms must maintain high standards to attract customers

电子商务平台上的销售者必须保持高标准以吸引客户。

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The company's catalog showcases a wide range of products available for purchase

该公司的目录展示了可供购买的多种产品。

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price tag

n. 价格标签

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The price tag on the new smartphone reflects its advanced features

新智能手机的价格标签反映了其先进功能。

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distribution channel

phr. 分销渠道

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Direct distribution channels allow companies to sell products directly to consumers

直接分销渠道允许公司将产品直接销售给消费者。

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Digital advertising has become a dominant force in reaching global audiences

数字广告已成为触达全球受众的主导力量。

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Sales promotions such as discounts can effectively boost short-term sales

折扣等促销活动可有效提升短期销售额。

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E-commerce has revolutionized the retail industry , enabling 24/7 shopping

电子商务彻底改变了零售业，实现了全天候购物。

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The company had to cut costs due to the economic downturn

由于经济衰退，该公司不得不削减成本。

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A diversified investment portfolio can help reduce financial risks

多元化的投资组合有助于降低财务风险。

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digital marketing

n. 数字营销：一种通过数字渠道（如社交媒体、电子邮件、搜索引擎等）进行的营销策略，旨在推广产品或服务，提...

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Digital marketing strategies often include social media campaigns and search engine optimization

数字营销策略通常包括社交媒体活动和搜索引擎优化。

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public image

n. 群众心目中的形象

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A company's public image can be shaped by its social responsibility initiatives

公司的公众形象可通过其社会责任举措塑造。

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product placement

n. 植入式广告

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Product placement in movies and TV shows can subtly influence consumer behavior

电影和电视节目中的植入式广告可潜移默化地影响消费者行为。